The Challenge
They knew assistance was needed to improve their user experience requiring a new mobile interface adapted to support a variety of devices. This required a mobile-friendly application that would support and enhance credibility with customers, clients, and influencers. They wanted to improve the existing web application with a new look and feel that could scale efficiently on across mobile devices. The challenge for Sphere was to provide an exceptionally immersive experience while driving additional data and analytics, resulting in a higher rate of user engagement.
How We Solved It
Sphere employed React, a declarative, efficient, and flexible, open source javascript library for building user interfaces. In the case of Human Interest, Sphere chose React as it allowed the creation of a fast, simple and scalable frontend for web applications. Using React, Sphere engineers executed the development by segmenting the project into separate components. By employing this approach, Sphere was highly efficient and productive as it allowed reuse of the code. An additional challenge encountered was working with the dated legacy technologies like Baobab and the integration of new React components to the production through provider repository using git submodule. Despite all of the technical complexities and challenges, Sphere successfully resolved all issues and also implemented the new style reports and analytics to go with the new front end.
The Results
The Human Interest web application is now well adapted for mobile devices. Their new look application provides a user experience that is modern, seamless, and efficient, with meaningful and actionable custom analytics and reporting. Recently, Human Interest has seen a significant surge in user logins and the number of reports created, generated, and perhaps most importantly, downloaded indicating enhanced user value as compared to the previous capability.